Dealership Appraisal Process

For 46 years GW Marketing Services has utilized a comprehensive and successful methodology to assess the worth of automotive dealerships. We’ve performed more than 550 dealership business appraisals to support transactions, litigation, market consolidation, and other franchise opportunities.

Phase 1 – Purpose for the Appraisal Defined

Sale or Purchase Price Determination
OEM Market Consolidation Solutions
Estate Planning Requirement
Settlement of Family/Partner Disputes
Public Municipality Damage Resolution

Phase 2—Relevant Information Collection

Dealer Financial Statements
Business Management Performance Reports
Vehicle Registration & Cross-Sell Data
Other Relevant Market & Business Data

Phase 3—Market and Financial Analysis

Review Vehicle Registration & Cross-Sell Analysis
Develop Relevant Market Area Profile
Calculate Market Potential
Develop Financial Analysis & Forecast

Phase 4—Fair Market Value Progression

Meld Financial Analysis Info
Provide Market Description to Reach
Determine Fair Market Value Conclusion

Phase 5—Fair Market Value Opinion

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